Every food blogger wants to increase the traffic to their site. And one of the strategies we are constantly told to employ is to find and promoting that elusive, “Viral Pin”. You know the one. It’s the Pin that’s going to go global and send your blog traffic through the roof.
Unfortunately, the pursuit of that viral traffic often leaves many bloggers feeling either despair or exhaustion. Viral is good, but it is also very hard to come by.
Fear not! Recent statistics from Pinterest show that while viral pins may add some fuel to your business brand recognition, there are more powerful and subtle strategies that build a far more valuable kind of traffic. The Strategies I have in mind are those that build trust. [Continue reading]